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e-trade-center is supported by
German Business Portal
Point of Single Contact
Waste Management Portal
AUMA
Association of the German Trade Fair Industry
represents the interests
of the trade fair industry on a national and international level in dealings with parliament, ministries, authorities and other organizations.
informs exhibitors and visitors
about dates, product ranges, exhibitor and visitor figures of German and foreign events by internet, printed media and individual information. As a complement to this, it publishes specialist brochures for the preparation and staging of trade fair participations.
supports the international marketing of the German organizers.
A series of posters and advertisements, the "Messen made in Germany" folder and a video film, provide information worldwide about the specific qualities of German trade fairs and organizers. In addition, AUMA organizes and supports seminars and presentations for opinion-makers, especially in countries outside Europe.
conducts marketing pro trade fair
through the outdoor advertising campaign "Trade fairs are fascinating - The world at a glance", through the AUMA_Trade Fair Benefits Check for the determination of costs and benefits of trade fair participations and through the CD-ROM "Messe fit" with tips for planning and conduct of trade fair participations. The basis for marketing pro trade fair are, among others, research projects on the position of the trade fair in the marketing mix.
www.auma-fairs.com
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